Giving back and building community — one potato at a time

A crop which would have gone to waste in 2016, inspired an act of giving. It then became an intentional event — with over 120,000 lbs of potatoes donated in three years.

In 2019, it was a welcome, joyful way to end a trying, exhausting year for one Manitoba farm family. It speaks to the importance of community, giving back and reducing food waste while  creating a positive, uplifting environment to make connections and share farm-to-food stories. This story is an example of the kindness, determination and resilience of farmers.  

Originally published in the Manitoba Co-operator  April 23, 2020 


Giving away 44,000 lbs potatoes was the highlight of 2019 for Mark and Yanara Peters of Spruce Drive Farms. They grow certified seed potatoes on their farm 12 miles northwest of Portage la Prairie, Manitoba.

With a less-than-average crop and a year filled with challenges, the Peters family wasn’t sure they would have enough potatoes to fill their contracts, let alone any to give away.

The growing season was filled with adverse weather conditions — far too dry when the crop was developing, excessive rains, early, heavy snowfalls in the fall — and mud. So. Much. Mud. Then an unprecedented 10-day power outage from an early October storm added another layer of stress — keeping generators running so potatoes already dug and in storage did not spoil. Harvest was incredibly slow, difficult and late. Overall, the farming year was physically and emotionally draining.

Yet, late in the fall, when Mother Nature gave a brief window of opportunity, the Peters family took advantage and dug two extra truck loads of their crop, specifically for a Community Potato Give-Away in Portage la Prairie. From past experience, they knew it filled a need and also how good it felt to give.

“This year more than ever we were good and ready for a pick-me-up,” Yanara Peters expressed as she smiled and patted Mark’s hand.

People gathering spuds along the 36-foot conveyor at the Community Potato Give-Away

It all began in 2016 as a result of circumstance. Seed potato production standards are very precise. That year, some of the Peters’ crop did not meet seed specifications but was perfectly suitable for the consumer market. However, without a contract to sell consumer potatoes, there was no place for those spuds to go. They could have left them in the field and avoided incurring more costs, but that type of waste didn’t sit well with them. They opted to dig the crop and the “Community Potato Give-Away” was born.

Fueled by its success, and the gratification they felt afterwards, the event continued in 2017. “It’s only potatoes, but it just brought so much to the community,” Mark said. “It’s a great opportunity to interact with people and hear their stories. The most basic need is being met with the most basic vegetable.”

But in 2018, Mother Nature had other plans. After an extremely wet fall, cold temperatures on October 11th froze 5,200 acres of unharvested potatoes in Manitoba. The Peters family was disheartened to lose what remained of their crop. What they had hoped would become an annual event was now not possible.

“We had them in the field, but when we got that early frost, that was it,” stated Mark. “We were disappointed, but that’s how it (farming) is. People understand.”

Mark Peters overlooking the crowd while unloading potatos onto the conveyor

Then, smiling, he went on, “I didn’t expect to be able to do it this year, because it was so late. After the power-outage and storm, I really didn’t think we’d be out there again. Once we realized we could, every load was just a gift — not expected at all, but so appreciated.”

It speaks volumes about the Peters family that they really don’t want to discuss the extra effort, time and cost it takes to do the give-away, but they were quick to acknowledge their employees who helped dig and grade the potatoes (removing mud and spoiled potatoes). When their crew knew those last loads were slated for giving, they generously donated their time.

So on Saturday, November 2, 2019, Mark and Yanara hosted their 3rd event. Family and friends readily volunteered to help. The day was cool, but thankfully the temperature hovered just above the freezing mark. They loaded two potato trucks and a 36-foot conveyor and drove the 12 miles to Portage la Prairie. They arrived early to set up, but with word spreading through social media and the local radio station, a crowd soon gathered.

Carrots donated by Connery Riverdale Farms

Peters and his volunteers moved quickly to get potatoes rolling out from the truck onto the conveyor to ease pick-up. Two large totes (about 3,000 lbs) of carrots donated by another local producer, Connery’s Riverdale Farms, added an unexpected bonus for those stopping by for spuds.

People came with bags, boxes, containers of all shapes and sizes to fill, not only for themselves, but for others — relatives, friends, shut-ins, those in need but with no transportation to get there. This is exactly the kind of giving and community building the Peters hoped to inspire when they had their very first give-away.

Conversations about why the potatoes were so muddy, and smaller than normal, created opportunities to talk about the realities of farming. Yes, the give-away is usually in mid-October, but the potatoes were still in the field then.

What makes the day so special though, is hearing the stories: potatoes going to a school lunch program and to families from that school; a young mom from India who has been here for nine years, delivering spuds to eight new Canadian families; a couple not taking for themselves, but for those in need in their neighbourhood. One gentleman driving by, saw the crowd gathered and stopped to inquire, “Free potatoes? Really? And carrots too?” He’d been asked to make food for a wake — it would now be a potato and carrot soup.

The atmosphere was jovial, light-hearted and welcoming. Smiles, hugs, waves and heartfelt thank yous were abundant. Someone commented, “You’re making a lot of people very happy today.”

That continued —9,000 lbs were loaded into bulk bags for First Nations communities across the province — delivered for free by Principle Supply, a local company serving those communities.

Yanara Peters enjoying one of many conversations during the give-away.

“It felt good — to see people, to talk to them,” shared Yanara. “At the end of the day we felt thankful — that we could do it, for our community, for all the people who showed up. We had so many volunteers, but others who came to get potatoes ended up staying to help because it was so much fun to be there. People of all ages, from all walks of life, helped each other.”

This act of giving is a deliberate one for the Peters family. Their potato storage bin was not overflowing — they could’ve sold those 44,000 lbs of potatoes, but wanted to give. Faith plays a huge role — this is what they feel called to do. They also remember being on the receiving end of help when they were young.

Mark reflects, “It was a tough, very poor year. It would’ve been easy not to do the give-away again, but we chose to do it and want to continue if at all possible. It’s how it should be.”

In a year which wore so many down in the farming community across the country, the Peters family created a way to fill their cup, make connections and build community —one potato at a time.

So much more than ‘just potatoes’…

                        Originally published in The Manitoba Co-operator November 16, 2017                              “Building their community one potato at a time”


How does it feel to give away 35,000 lbs of potatoes in just under 5 hours?

“It was awesome…a lot of fun,” recalls farmer Mark Peters with a wide smile. Peters and his wife Yanara, of Spruce Drive Farms, grow certified seed potatoes 12 miles northwest of Portage la Prairie.

On Saturday, October 14, 2017 they brought in two potato trucks and a conveyor to a vacant lot in Portage and set up for their second Community Potato Give-Away.

Gathering spuds along the 36-foot conveyor

Word about the event spread throughout the week and people were already lined up by 8:30 — a half hour before the give-away was slated to start. While many had driven, others walked, pushed strollers, rode bikes or scooters. As the potatoes were unloaded from the truck onto the 36-foot conveyor, folks gathered around filling bags, boxes, containers of all sizes and even backpacks.

Volunteers worked alongside the Peters, helping load and carry the spuds as well as encouraging those who were unsure of what to do to find a place along the conveyor and help themselves. The atmosphere was light and jovial. It didn’t matter who you were, or where you came from, everyone was welcome to as many potatoes as they wanted.

“What I loved about it, is that we’re not just targeting one sector of our community. We had people of all ages, all income brackets and walks of life stop by,” said Mark. Many people on fixed incomes and social assistance came up to him to express just how much this was helping them out, shake his hand and thank him. Others stopped by out of curiosity or because they knew the Peters. Some didn’t even need the potatoes but just thought it was a cool idea.

For Yanara, the feeling of community was incredibly gratifying.

“Discovering how people are there for each other, like those taking potatoes for perogy fundraisers to support other needs in our area. Or the grandmothers who cook extra meals for the children in their community,” she said. “We’re all the same and we all have a story.”

“You had people that come back two or three times,” Mark added. “But they’re not coming back for themselves. They’re coming back for their neighbours, their friends, their families.” And that is exactly what the event is all about. The inspiration to reach out and help others. Filling a need. Building and extending community.

Inadvertently it also bridges the farmer-consumer gap. The young ones in the crowd often opened up the best conversations. “Why are the potatoes dirty?” ”How come there are so many different shapes and sizes?” “Why are you giving them away?” Many discussions ensued on food waste, what happens to produce before you find it on your store shelves, and why it feels good to give back when you can.

The inaugural event in 2016 was a result of circumstance. Seed potato production standards are very precise. That year, some of the Peters’ crop did not meet seed specifications but was perfectly suitable for the consumer market. However, without a contract to sell consumer potatoes, there was place for those spuds to go. They could have left them in the field and avoided incurring any more costs, but that type of waste didn’t sit well with the Peters. They opted to dig the crop and the “Community Potato Give-Away” was born.

Being cognizant of local vegetable fundraisers in the community, they waited until those were over before proceeding. The event was a success, in more ways than the Peters could have imagined. The heartfelt gratitude and connections made were powerful and lasting.

“It was always on my heart,” said Mark. “I really I wanted to do that again.”

However, this past summer rains eluded his area. Only the smaller of his two potato fields had access to irrigation. The potatoes in the larger field suffered under the intense summer heat, not looking healthy at all. Peters worried, unsure if he would even have enough to fill his seed contracts.

Once harvest was underway, those worries slowly receded. Whether it was divine intervention or answered prayers, that field with little to no rain, produced amazingly well. On the last day of harvest, Peters had a good idea of what was left in the field and didn’t think it could all fit in his storage bin. The give-away would happen.

He set up a sizer to separate the larger potatoes (less desirable for seed) as they were unloaded. One and half truck loads were set aside for donation. Along with the Portage la Prairie event, six 2,000-pound totes were filled to be delivered to remote reserves across the province. The fact that the Peters don’t even mention the effort, cost and time that goes into this, speaks volumes.

Many asked if this will be an annual event. When it comes to farming, it all depends on the year and success of the crop. The Peters remember and appreciate how generous people were with them when they were young adults, so when they are in a position to give back, they definitely will.

“It’s only potatoes, but it just brought so much to the community,” Mark said. “It’s a great opportunity to interact with people and hear their stories. The most basic need is being met with most basic vegetable.”

Building Community – One Bag of Potatoes at a Time

Mark & Yanara Peters – Certified Seed Potato Growers

Is it possible to give away 35,000 lbs of potatoes in just under 5 hours? Why yes,      it is.  And growers, Mark and Yanara Peters were thrilled to make it a reality.  On October 14 they hauled in their potato trucks and a conveyor, from their farm 12 miles northwest of Portage la Prairie, and made it happen.

 

  Despite the cool Saturday morning, people were already lined up by 8:30 – a half hour before the Portage Community Potato Give-Away was slated to start. They came pushing strollers, riding bikes, walking and  on scooters, as well as by car and truck. Many heard about the event on local media or on-line, while others just happened by and wondered what all the fuss was about.

Well, the ‘fuss’ was about sharing a bountiful crop, building community, listening and sharing stories. It would be much simpler to take produce directly to a food bank or soup kitchen to distribute, but last fall at their first community give-away, the Peters discovered the magic in the one-on-one interaction. They don’t consider or mention the effort, time or cost that this intentional act of giving requires.  But they do remember and appreciate how generous people were with them as young adults and simply want to pay it forward.

Gathering spuds along the 36-foot conveyor

With the help of a few volunteers, people gathered around the conveyor – some approaching cautiously, unsure of what to do and/or in disbelief that could they take as many potatoes as they needed. As bags and boxes were filled, they opened up about their lives, and those of others whom they were helping. Grandmothers spoke of the after-school meals they make in their homes for children in their community. They are not only nourishing bodies, but souls and passing on their cooking skills to another generation.

 

Those who live alone took small bags for themselves, but many knew of families in need or shut-ins who would also appreciate the farm-fresh produce. Immigrants spoke of the gratitude they have for living in Canada and the joy in being reunited family members as they arrive. Some people were there to collect potatoes for perogy fundraisers or church dinners — supporting other needs in the community.

Food memories were shared — how family-favourite soups were made, preferred methods for cooking up spuds, whether it be fried, mashed or baked, which spices they like to use and if butter or gravy was the best. One young mom was taking the potatoes home to make Irish Potato Bread. She described how her grandmother, now living in a care home, had taught her to make it — her pride in carrying on tradition was evident.

Those who had excess garden produce — tomatoes, beets, carrots — brought it by to share with the crowd. Others dropped off bags and boxes to ensure those who didn’t have containers had something to cart their potatoes home in. One young family stopped by to get their spuds, then stayed to help others gather theirs.

Inadvertently, the event also offered an opportunity to agvocate (advocate for agriculture) and engage in farm to food discussions. The young ones in the crowd often opened up the best conversations. “Why are the potatoes dirty?” “How come there are so many different shapes and sizes” “Why are you giving them away?”        So discussions ensued on food waste, what happens to produce before you find it on your store shelves, and why it feels good to give back when you can.

Mark & Yanara Peters pausing for a photo as their Community Potato Give-Away drew to a close.

After last year’s giveaway, there was no doubt in the Peters’ minds that if given a successful crop, they would share again. This year, my husband and I were fortunate to be able to help and found out first-hand just why. Besides the stories, memories and agvocating, the gratitude expressed by those who came by was truly heart-warming. While some merely thanked you with a shy smile, others wanted to shake the farmer’s hand. Coffee and snacks were dropped off. One gentleman pressed a few coins into Peters hand, insisting he buy himself a coffee despite Peters repeating it was not necessary.

But the most touching moment for me was a grandmother, who put her hand on her heart,              looked Mark in the eye and expressed her deep appreciation, saying, “You don’t know what this means to us.” Then she reached across the conveyor and embraced Yanara in a hug.

If you’re going to build community, this is way to do it, face-to-face and heart-to-heart.