Agvocating through art

Originally published in the July 13, 2017  issue of the Manitoba Cooperator


As farmers we don’t often have the opportunity to celebrate and showcase the crops we grow. So, when the opportunity arises, why not take it?

Earlier this year, our local arts centre asked for exhibit ideas for their boardroom gallery. Considering 2017 is canola’s 50th anniversary, I suggested a display of pictures, products and facts to celebrate. It was built around a blog post from last July entitled, Simply Canola, and inspired by the Canadian Agriculture and Food Museum in Ottawa. The museum is commemorating Canada’s 150th birthday and Canola’s 50th anniversary with a nation-wide travelling exhibition, “Canola: A Canadian Story of Innovation” as well as an on-site exhibit, “Canola! Seeds of Innovation.”

Leanne Campbell photo

By far, canola is one of the most recognized crops we grow. There is no doubt it is the shining star of agriculture across western Canada every summer when it blooms. It isn’t unusual to see people stopping alongside the road to snap a picture, or take a ‘selfie’ against its gorgeous sea of yellow. Even those of us who grow it, are taken in by the allure of those bright and beautiful blossoms. Case in point – my extensive collection of photos from 2016.

With less than two percent of Canadians living on farms, there is a huge disconnect between food producers and consumers. Surveys show consumers want to learn more. We’ve been advised to tell our story, our way. So why not tell it through art? Especially when you can celebrate a crop many people are familiar with on a visual level.

Simply Canola is a pictorial diary of the canola we grew on our farm last year. Twenty-six photos, displayed in date order, give a tour from emergence to harvest, from close-ups to landscapes to sunsets. I’m hoping they convey the pride we take in growing this iconic prairie crop. A display case with canola, a sample of products made from it and bright yellow note cards with canola facts add an element of education to the display.

Jennifer Dyck photo

Canola is so much more than a pretty backdrop on the prairie landscape under the summer sun. The impact it has had in Canada and around the world in just 50 years is astounding. As the world’s only “Made in Canada” crop, I’m pleased to have the opportunity to agvocate and celebrate it with my photography in our local community. To date feedback has been positive and encouraging, both from consumers and those in the ag industry.

If you are in Portage la Prairie, please stop by and enjoy our farm’s views and vistas of Simply Canola. The exhibit is on display at the Portage and Districts Centre (11 2 St NE, Portage la Prairie, MB) from June 20th – August 5th in the Boardroom.

Gallery Hours: Tuesday to Saturday, 11:00am to 5:00pm     Click here for directions.      (Note: Boardroom Gallery closed Wednesdays 12:30pm-3:30pm)  


Comments on “Simply Canola” 

“Who knew? Well done!”

“Beautiful, picturesque and educational.”

“Thank you – for this great contribution to the industry.”

“Excellent way to capture beauty and education.”

“I learned so much about canola!”

“Beautiful memories of home.”

“Lovely…and educational.”

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